What's the word? Hear what our customers are saying.

Don't take our word for it, listen to our customers. Hear their stories and learn why Trustpilot makes a difference

 
Christopher_Andrews_Express_Watches  
Installing the TrustBox on the site improved sales by 58%We had some quite incredible results when we started using Trustpilot on our site. Through A/B split testing we realized that installing the TrustBox on the site improved sales by 58%
Christopher AndrewsManaging Director, Express Watches
Brian Kaldenberg  
Customers Choose ProofreadingPal Because of Trustpilot ReviewsWe have had many customers tell us they specifically chose ProofreadingPal because of our reviews on Trustpilot. Overall all, we’ve seen a positive impact in sales, ratings, customer connection and engagement – increasing our brand equity. We have better quality control and the feedback helps us provide the very best service to our customers. And as a virtual company – nothing is more important. We’re looking forward to a great year
Brian KaldenbergCEO, ProofreadingPal.com
 
Tim Lamm Diginate  
The current position with a large box in the bottom corner boosted the conversion rate by 10.93%We completed a few A/B split tests to identify where the reviews should be placed to have the biggest impact on overall conversion rate. The current position with a large box in the bottom corner boosted the conversion rate by 10.93% compared to the original version without reviews.
Tim LammDiginate / Co-founder
thomas_pittmann_bokkbyte  
Our response rate through Trustpilot is incredibleTrustpilot’s Automated Feedback Service (AFS) allows us to effortlessly reach out to all of our customers and provide an easy way to leave a review. Our response rate through Trustpilot is incredible and as a result we have placed Top 3 in our Category on Trustpilot. Our overall experience has been outstanding
Thomas PittmanMarketing Manager, Bookbyte
 
Steve Mckewon  
By promoting the "best in category" badge we increased our conversion rate by 22%.By promoting the "best in category" badge we increased our conversion rate by 22%. This is based on the number of conversions in the 14 days prior to using Trustpilot, and the first 14 days in which we promoted Trustpilot.
Steve MckewonOwner Indigoherbs
James Marlow Diabloskinz  
35% increase in conversion rate by using Trustpilot BusinessTrustpilot Business has been vital to our business. It enables us to better listen to our customers and to improve our customer service. We have also noticed a sharp increase in conversion since deploying Trustpilot reviews on our product pages. Summing up: consumer confidence = better conversion.
James MarlowManaging Director, Diabloskinz.com
 
Anders Karlsson Barahandtag.se  
We saw a 19% increase in the overall conversion rateThe version with Trustpilot reviews performed better than the original version and we saw a 19% increase in the overall conversion rate.
Anders KarlssonBarahandtag.se / Owner
Peter Lilley Trueshopping  
Overall website conversion rate increased by 8.33%After implementing widgets displaying the most recent reviews directly on our websites, we achieved a remarkable result: Overall website conversion rate increased by 8.33%.
Peter LilleyDirector, Trueshopping Ltd
 
Jesper Hvejsel Made4men  
7,11% increase in sales by displaying Trustpilot at checkoutAfter numerous conversions, I can display a total conversion increase of 7,11% by displaying Trustpilot, measured against the control version. That’s a lot – and will definitely be visible in our revenue next month.
As an additional bonus, returning customers spent more money when the Trustpilot reviews were displayed.
Jesper HvejselManaging Director, Made4men.dk
Nikolaj Landrock Solo  
Displaying customer feedback in the left column of their online shop has contributed to a +11 % increase in sales conversionsThere really is no option other than Trustpilot, if you want to source the feedback from customers exclusively
Nikolaj LandrockLoyalitetsbureauet/SOLO Concept
 
Charlo Carabott Mazumamobile  
By answering customer reviews in public, we demonstrate that we care about our customers.The beauty of Trustpilot is that I can respond to any review. I know who the customer is; I can dig into the details, see why the customer is complaining and sort things out – even if the fault is not caused by us. By answering customer reviews in public, we demonstrate that we care about our customers. When it comes to customer credibility a quick and helpful answer to a complaint can be even more powerful than getting all 5-star ratings.
Charlo CarabottManaging Director, Mazuma Mobile
CatherineGilvarry Hostelworld  
We had Trustpilot Business recommended from trusted advisors and the cost was competitive. Our key requirement was to display seller ratings on our Google AdWords. We had Trustpilot Business recommended from trusted advisors and the cost was competitive. Hence choosing Trustpilot Business made a great deal of sense
Catherine GilvarryVP Online Marketing, Hostelworld
 
Azzam Sheikh Tyreshopper  
Streamlining service management workflowsWith Trustpilot it was about learning, within the culture of the business, about what’s going on outside, so we were able to collect reviews and feed that back directly into our management practices.
Azzam SheikhSEO and Social Media Manager, Tyre Shopper
Anthony Lim Call me  
What matters to us is avoiding customer churn, and that can only be done using strong tools to collect feedback from customers. All kinds of feedback are important.In general terms, Trustpilot is a tool for analytics and customer service. We are getting responses from customers and we can see if new projects work out the way they were intended. In our case – and in telecom overall – it is less important whether customer reviews help improve website conversion rates. What matters to us is avoiding customer churn, and that can only be done using strong tools to collect feedback from customers. All kinds of feedback are important
Anthony LimSales- and Marketing Director, Call me
 
Tom Dolby Barrington Sports  
Trustpilot not only works as an online review solution but is brilliant as an internal management tool as wellThe TrustScore now works as our predominant KPI for quality of customer service. We estimate that at least 50% of our staff check the score and the individual reviews on a daily basis. Our staff take great pride in dealing with a bad review successfully, but also rewarding good reviews. In that sense, Trustpilot not only works as an online review solution but is brilliant as an internal management tool as well
Tom DolbyManaging Director, Barrington Sports
Charlo Carabott Mazumamobile  
Using Trustpilot, we’re gathering around 2,500 reviews a monthThe most effective way of convincing visitors to trust us is to let them hear genuine feedback on an independent forum from real customers. Using Trustpilot, we’re gathering around 2,500 reviews a month, enabling us to prove to our visitors that that we’re head and shoulders above our competitors in terms of reliability and customer service.
Charlo CarabottManaging Director, Mazuma Mobile
 
Alex Ramsay Geyser  
Trustpilot has been a great addition and valuable investment to our websiteUsing Trustpilot ensures you stay on your toes and give the best service, knowing you will be commended or criticised openly on the Trustpilot platform to your future customers, using the direct link from our website homepage. I love the fact we can respond to any bad reviews and can turn around the customer’s poor impression by explaining what may have gone wrong, and then the customer can rewrite their review based on how you handle their comments. Trustpilot has been a great addition and valuable investment to our website and proves to customers that the reviews are genuine and not self-penned.
Alex RamsayManaging Director, Geyser
Kelly Andersen Travix  
With Trustpilot our CTR increases a lotSeller Ratings are available in several countries, and we’ve noticed that when our stars are there, our CTR increases a lot; so it is an important deciding factor when it comes to getting people to click or not. Given that Trustpilot is often crawled by Google, when people search for brand names, they see Trustpilot there as one of the top results. When one of our reviews on Trustpilot is positive, that of course, helps our image.
Kelly AndersenHead of Search Engine Marketing, Travix
 
Hannah Cheney Hifi-tower  
Trustpilot has increased our visibility as a trusted online retailer, and gives our potential customers a high expectation of the quality of our service.Every day it’s so refreshing to see our customers’ feedback with such positive reviews. This gives our company and our customers confidence in our service and our products. Truspilot has increased our visibility as a trusted online retailer, and gives our potential customers a high expectation of the quality of our service.
Hannah CheneyCustomer Services, Hifi-Tower
Joe Speiser Petflow  
It's great to have five percent of your customers write reviews and those reviews are usually a 9.3 out of ten, so I definitely, can't complain there.That's where your company has been just phenomenal, other services never got us the same conversion rate; we've sent out over 100,000 emails with Trustpilot and we have a 5% conversion rate'. He continues, 'it's great to have five percent of your customers write reviews and those reviews are usually a 9.3 out of ten, so I definitely, can't complain there.
Joe SpeiserCo-founder of Petflow
 
Eilif Noergaard e-forsikringer  
We needed a marketing channel where our prospects could learn from other customers' experiences to help them decide whether they wanted to do business with us or not,"People research a lot before buying anything. We needed a marketing channel where our prospects could learn from other customers' experiences to help them decide whether they wanted to do business with us or not
Eilif NørgaardManaging Director, e-forsikringer
Peter Hestbeak Saxo  
"Average basket size is 22% higher, and the overall conversion rate has increased by 15.42% in the version with reviews.Highlighting online reviews when customers may be in doubt turned out to have a much bigger impact than we imagined. The average basket size is 22% higher, and the overall conversion rate has increased by 15.42% in the version with reviews. The ability to build trust on our website is simply a must-have.
Peter HestbækCMO, Saxo.com
 
Make Parker Buyaparcel  
Customers had used Trustpilot to check out Buyaparcel before purchasing - real evidence that the review platform worksOur Trustpilot reviews are coupled with Google products which instantly gives more customers confidence in choosing Buyaparcel over the competition. Combined with other efforts, our traffic has increased once more and we have had some record months in terms of sales. We are now growing at an incredible rate – going from £5M revenue last year and set to do £7M in our current financial year. If turnover is maintained at the current level, we can enjoy more than £9M in 2012. Some of the comments on the reviews actually show that before purchasing, customers had used Trustpilot to check out Buyaparcel before purchasing - real evidence that the review platform works.
Mike ParkerTechnical Director, Buyaparcel.com
Detlef Hoffmann Autoeurope  
We saw improvements 3-4 weeks after the first reviews began to come in automaticallyOn Google AdWords our star rating started to pick up. We saw improvements 3-4 weeks after the first reviews began to come in automatically. We have seen conversions increase partly as a result of that
Detlef HoffmannAuto Europe Germany / Managing Director
 
Arjun Metha Hotdoodle  
It increases our conversion rate and credibility, making customers more inclined to buy from us. I am absolutely thrilled. From day #1 of working with Trustpilot, I have been met with only friendly service and quick responses. And as soon as we kickstarted reviews from previous customers of our web design package, the impact became clear:
We put a link to our Trustpilot reviews on our landing pages, and now in almost every phone call we receive, the reaction is the same: "Wow, I saw your reviews. You guys do a really great job!" It increases our conversion rate and credibility, making customers more inclined to buy from us.
Arjun MehtaMarketing Manager, hotdoodle.com
Mette Muus Gottohaveit  
Trustpilot works as a barometer for our level of serviceWe received a lot of positive acknowledgements from customers who were happy about our service. We thought it would be ideal to share that feedback with others. Trustpilot helps us do this, as it works as a barometer for our level of service. At the same time, testimonials from customers can make all the difference, particularly when a new customer is deciding whether she should put her money on our desk or somewhere else.
Mette Lehmann MuusOwner, Gottohaveit.dk
 
Simon Janssen  
Simon Janssen Webshop Manager, By the Grape
Select Furnishings testimonial  
Utilizing Trustpilot has been a highly effective way to build our business in the U.S. Reviews prompt more people to buy, and because the product is so good and we make sure to speak to every customer, we continue to see positive reviews roll in. Utilizing Trustpilot has been a highly effective way to build our business in the U.S.
Andrew McDonnellPresident, Select Furnishings
 

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